Culture Pop x Nike After Dark Tour (SoFi Stadium)

CLIENT: Culture Pop

ROLE: Onsite Content Creator

OVERVIEW: Hired by Culture Pop to capture onsite social content during their product activation at the Nike After Dark Tour half marathon. Documented runners enjoying Culture Pop at SoFi Stadium through dynamic photo and video assets tailored for social. Delivered short-form content that highlighted brand energy, crowd engagement, and product visibility in a high-impact athletic setting.